Focus Camera | Senior Copywriter
Focus Camera started out as a specialized resource for New York’s thriving photography community. Today, we still work with the biggest names in the industry. However, we’ve expanded our scope to keep pace with the ever-growing consumer electronics space.
Focus Camera’s predictive, analytical approach to building our electronics verticals is a result of over 50 years of merchandising and sales experience. Our purview includes everything from home theater equipment and optics gear to studio recording supplies and drones. This knowledge combined with our unique approach to sales makes us a destination for tech enthusiasts and professionals alike.
Goals: Increase organic traffic to Focus Camera’s Wavelength Blog through engaging, SEO-optimized copy.
Type: Blogging, script writing, email copy, and digital/print ads.
Results: See the full Wavelength case study here. My tactics increased:
Pageviews by over 1,000%
Organic search traffic by almost 3,000%
Average time on the blog by over 100%
Portfolio Sample:
I’ve written 100+ posts for the Wavelength blog. Below is a small sample of that body of work. To see more, visit my Wavelength author page here.
